Stoptober – October 2017 – the campaign which saw many in the UK switch from cigarettes to vaping. The US is still lagging behind with too much misinformation, scare tactics from Big Pharma and too much governmental interference.
Guest Post from Totally Wicked E-Liquid
Stoptober – Who Won, the US or the UK?
Last month was ‘Stoptober.’ A month where many decided to stop a ‘bad’ habit… usually it is smoking.
In the UK, the government, for the first time ever, backed an initiative to help smokers quit using e-cigarettes during Stoptober. This is what they wrote on the official website for the National Health Service, endorsed by the Government:
(In the UK, as a UK citizen you pay for your health care through your taxes. It is free at the point of entry.)
Stoptober Results UK vs. US
The results of this initiative?
An increase in sales of starter kits by 29%.
What does that translate to in numbers?
We don’t have that information yet, but in the last year alone, 5 million adults in the UK have attempted to stop smoking. The success rate has been 1:5, meaning 1 million smokers have quit this year alone.
Thanks to E-Cigarettes and Vaping
A large portion of these numbers can be attributed to e-cigarettes, which are seen in the UK as a harm reduction tool. E-cigarettes help steer people away from tobacco. They are seen as a harm reduction tool, so you don’t have to stop vaping if you don’t want to.
The Brits are not running scared from them.
One UK business online paper wrote about e-cigarettes and this initiative, “Through the adoption of this harm reduction strategy, the UK has seen record high rates of smoking cessation and is fast becoming a European leader in this respect.”
These incredible quit rates, in turn, lead to findings that the UK could become smoke free (meaning a smoking rate of 5% or less) within the next 23 years.
The next 23 years.
How old will you be in 23 years?
This could mean that there will be children growing up, soon, that will not see anyone smoking.
Phillip Morris Report
A new report, commissioned by Phillip Morris, stated, “Smoking is in long-run decline, but since 2012 it has declined at more than twice the rate seen between 1993 and 2011. Smokers switching to e-cigarettes appear to have made a material contribution to that recent trend.”
Note it is the e-cigarettes again….
The report continues, “The last point reiterates what many other reports have said: the free market has been responsible for a sharp decline in smoking rates rather than endless Government interference.”
Instead of interfering with Stoptober, the UK government encouraged it!
Goal of a Smoke-Free Nation
Current quitting levels in the UK means that the goal of a smoke-free nation could actually be reached by 2040. But if 210,000 smokers quit each year, the UK smoke free target could be reached as early as 2029, according to some.
That’s only 12 years away.
Dismal USA Results
How does this compare to the USA? The land of the free and the FDA?
Vaping bans are everywhere, vape taxes are eye watering, and the FDA is taking their time playing with ‘reduced’ nicotine cigarettes. One must wonder why this disparity continues.
All the research findings are the same; some good, some bad, some indifferent and plenty of junk for screaming headlines.
Yet the facts are speaking for themselves in the UK. Millions are moving away from tobacco with the help of e-cigarettes. Why is it that one country is embracing the e-cigarette technology and heading firmly towards a smoke free nation, but the US isn’t?
Isn’t this something the USA Tobacco Control is dreaming of?
One must wonder, is it really all down to who whispers into the ears of power?
The UK needs healthy citizens to keep tax expenditure on health down. The US has private, for profit health care.
Perhaps Robin Williams was right, and our elected officials should wear sponsorship badges, because then we may have a clearer understanding of who is whispering – or worse, who is paying to have their needs met, over the needs of millions of smokers in the US.